Berklee, the premier music and performing arts institute, recently opened a campus in Abu Dhabi to create a space for the next generation of artists.
A space that welcomes creativity and talent and encourages art as a form of expression.
A center where one can find their voice, balance, and harmony.
We as a team pitched for "The Epic-Center" to help Berklee achieve this goal.
Where a community is built for the upcoming, next-generation, record-breaking performers. Including activations that would create noise and attract the youth of the Middle East towards Berklee Abu Dhabi.